Where good ideas come from

The following video is a trailer for a book that came out a few months ago, entitled Where Where Good Ideas Come From: The Natural History of Innovation, written by bestselling author of Everything Bad Is Good for You, Steven Johnson.

We haven’t read the book, however this four minute video outlines his thoughts in a nutshell about where innovation often comes from, and is done in a fantastic illustrative style that we couldn’t resist.

We hope you enjoy the video (and that you start contemplating where your good ideas have appeared from…). If you’ve read the book, we’d appreciate hearing what it was like.

About The Editor

The Editor is a pseudonym used when not one particular Bam Creative member had input in the particular post. Where possible, the actual author of a post will be shown. This name is used when it is a more collaborative result.
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